UNDP - Key topics of communication

This five-part video series explores the United Nations Development Programme’s (UNDP) digital transformation journey, introducing core pillars of the corporate web ecosystem — web governance, digital business content, design systems, and analytics.

In this four-video series, we explored ways to turn formal topics into accessible stories. For the Web Governance module, we created a friendly monster representing institutional guidelines. Not as barriers, but as tools that support and streamline daily work. The main character interacts with smaller companions that act as visual guides for understanding the organization’s new digital ecosystem. Animation allowed us to make an otherwise rigid topic more approachable.

services

Storyboard
Illustration
Motion 2D

client

United Nations Development Programme (UNDP)

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